Respondents are students in grades A and B of 'Aisyiyah Bustanul Athfal kindergarten who have watched the animated film Upin and Ipin with the intensity of watching it four times a week. After meeting the researcher's criteria, the data was collected by reading a questionnaire to each student and the researcher made observations to support the descriptive data. Before conducting the research, the researcher conducted a pre-survey of the Aisyiyah Bustnul Athfal Kindergarten students in grades A and B. In this study, the researcher used a quantitative approach with an explanatory type of research. This study aims to determine whether or not exposure to television shows the animated film Upin and Ipin has on the use of the Malay language in children and will measure how much influence exposure to television shows in the animated film Upin and Ipin has on the use of the Malay language in children.
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